Papers & Articles

• Crux Research cited in the College Board publication: A Closer Look at the Principal-Counselor Relationship,
  A Survey of Principals and Counselors, May 2009
• The Greentree Gazette, March 2008 — Are you courting Millennials? Be careful what you wish for.
• El Universal - AMIPSI, October 2006 — Lista La Nueva Generacion de Compradores
• NSB's Connected Retailer Magazine, Winter 2006 — Retailing to the Arbiters of Cool: Meet the Millennials
• KidScreen, January 2006 — 2016: A 10-year-old's odyssey
• The School Administrator, September 2005 — Learning From Youth Marketers
• Advertising & Marketing to Children, April-June 2004 — What do youth marketers think about selling to kids?
• Education Marketing, November 2004 — Attracting US Students
• Health Psychology, 1999 — Correlates of Physical Activity in a National Sample of Girls and Boys in Grades 4 Through 12